Online networking can be daunting. It’s reaching out to
someone you don’t know, attempting to make a business connection, and hoping that you
get it right. I don’t accept everyone connects and it’s often because they don’t
bother to introduce themselves.
I like
an introduction – the 15 second elevator pitch - but a softer version. Give a reason
why you want to be connected. It can be
as simple as I’m interested learning more about your industry or I’m new to the
industry/area/profession and I thought I’d introduce myself. Be genuine and once they connect to you thank
them with another short note. Most people are friendly and appreciate increasing
their network too.